Showcasing decades’ worth of heritage, future, and passion with the ultimate Porsche 911
Needing no introduction as one of the longest-serving restomod-style Porsche re-engineering companies worldwide, Paul Stephens Porsche approached Hannah Burgess PR (HBPR) to aid the launch of its new ‘halo car’ – the 993R.
What We Did
Showcasing the car and its quality was of utmost importance and HBPR was responsible for organising and coordinating press drives with some of the UK’s leading automotive journalists as well as arranging an on-location professional photoshoot in Wales to coincide with the accompanying press releases – all written by HBPR’s core team of writers who know how to create a positive sentiment in the media.
Result
HBPR’s contribution to the launch of the 993R has resulted in continuous media coverage for Paul Stephens Porsche across Europe.
More projects
Renault Group – in-house PR support
B–ON – delivering UK-wide and global PR to fleet and consumer press
Aura Concept – British all-electric concept car goes global
Nichols Cars – Launching a legend from past: The rebirth of the McLaren Can-Am M1A
Sibros – Powering the mobility sector from Silicon Valley to the UK and beyond
