Worldwide reach for British racing manufacturer
Hannah Burgess PR (HBPR) helped devise a motorsports communications strategy to help drive sales and brand awareness for Radical Sportscars, its UK and worldwide racing series and global dealers.
- Communications Strategy
- Event Management
What We Did
HBPR targetted global lifestyle, consumer automotive and motorsport media with press release announcements on the developments of the brand and its rich history. HBPR also invited a number of key motorsport journalists to test drive and even race across a range of models by Radical Sportscars at some of Britain’s legendary tracks, including Donington Park Circuit and Silverstone Circuit.