Worldwide reach for British racing manufacturer
Hannah Burgess PR (HBPR) helped devise a motorsports communications strategy to help drive sales and brand awareness for Radical Sportscars, its UK and worldwide racing series and global dealers.
Client:
Radical Sportscars
Services:
- Communications Strategy
- PR
- Event Management
Website:
What We Did
HBPR targetted global lifestyle, consumer automotive and motorsport media with press release announcements on the developments of the brand and its rich history. HBPR also invited a number of key motorsport journalists to test drive and even race across a range of models by Radical Sportscars at some of Britain’s legendary tracks, including Donington Park Circuit and Silverstone Circuit.
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